Case studies: 7 days in Sydney

Daemon Digital recently completed a campaign for Tourism NSW called 7 days in Sydney. The campaign required us to create and seed content appropriate for the social media environment aimed at the youth target market in the UK and Ireland.

The case studies for components of the campaign can be found here:

Content creation

Creative

Measurement

Proactive presence

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~ by mandi bateson on January 4, 2010.

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